So we spend millions of taxpayer dollars on the National Youth Anti-Drug Media Campaign â€” a campaign that has been shown to have almost no positive effect and, in fact, has even been shown to have a reverse effect.
The advertising agencies they hire know this, so they keep trying to come up with a new and different approach that is going to appeal to kids today.
They even pay lip service to the idea that trying to use advertising by the government to change youth behavior is absurd..
We know that you’re very smart when it comes to the messages you see and hear. That’s great and you should question us, too.
Sometimes you just gotta wonder what they think they’re actually accomplishing. I just saw this on TV…
We’re really spending money on this?